Strottman Johnson

Qualitative Marketing Research

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Cindi Johnson is a seasoned marketing research professional, with over thirty years in marketing research, including more than twenty years as a moderator.  She is skilled in all aspects of in-person interviews, as well as in depth telephone interviews with individuals and small groups.  She embraces new technologies including webcam interviews, on-line bulletin boards-focus groups and forums.   Her nursing school background assures that Cindi is well suited for medical market research as well as communicating effectively with consumers and patients.

 

Cindi has had the opportunity to work with leaders in the pharmaceutical, laboratory equipment / technology, medical device / managed care industries.  Companies with which Cindi has created successful partnerships include: Merck, Pfizer, Ethicon, Abbvie, Ortho Clinical Diagnostics, Johnson & Johnson, Baxter, Boston Scientific, Cardinal Health, CareSource, Humana, BCBS and many others. 

 

Cindi attended the Christ Hospital School of Nursing in Cincinnati and the University Of Cincinnati College Of Liberal Arts. She received moderator training from The Burke Institute and Values in Strategy Assessment (VISTA) training from Wirthlin Worldwide.  Cindi belongs to several professional organizations and seeks to keep up-to-date in research methodologies, managed care, health care trends and disease categories by attending seminars, lectures, and on-line forums.


Strottman Johnson LLC 2007